Regional News

Zillow and Canadian brokerage Right at Home Realty enter agreement

By Victoria Haviland 0 Comments NEWS, Regional News

A leader in the US real estate and rental market, Zillow has recently announced that Canada's largest independent real estate brokerage based out of Toronto, Right at Home Realty will be working with, sending its own listing feed directly to Zillow's platform.

Zillow has relationships in the U.S. with thousands of brokerages and real estate agents and hundreds of MLSs and is expanding these efforts into Canada, offering partners a simple and free way to drive global exposure to Canadian homes for sale. Zillow also receives more than 100 million visits from non-U.S. audiences a year, with the largest shares from Canada, U.K., India, Germany, Mexico, and China.

"Zillow is proud to partner with Right at Home Realty and to offer this widely respected Canadian brand free advertising for their listings on one of the most visited real estate sites in the world," says Errol Samuelson, Zillow Group Chief Industry Development Officer. "Zillow has proven to be a highly effective marketing tool for real estate professionals in the U.S., and we're excited to expand our relationships into Canada, increasing exposure to Canadian homes for sale, while offering buyers a more robust home search experience for North America."

Every Canadian listing on Zillow will include a description of the property, multiple photos, contact information for the listing agent, as well as a link to the brokerage or franchise website so buyers can easily find more information about the home or connect with a real estate agent to guide them through the home buying and selling process.

"Right at Home Realty is thrilled to secure a partnership with Zillow – one that will be of great benefit to our customers and our entire organization," says John Lusink, President of Right at Home Realty Inc. "We have a long history of being leaders in our field, and as the top brokerage by sales volume in the Greater Toronto Area for the past five consecutive years and on behalf of our over 4,000 Realtors, we are looking forward to a mutually beneficial relationship with Zillow." Zillow's Canadian partners will be able to post for-sale listings directly to the site in a bulk feed.

Edited by V. Haviland

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