Regional News

US: SIX Travel’s new iOS app allows users to book through Instagram

By Victoria Haviland 0 Comments NEWS, Regional News

SIX Travel brings a unique product to the way we search and book stylish hotels across the world with its artificial intelligence and machine learning.

Just in time for the holiday travel season, SIX Travel – the world's first and only hotels booking platform that lets travelers book hotels directly through Instagram Stories and other online publishers – launches its app out of BETA. Built exclusively for iOS, now available for download on the App Store, SIX Travel delivers a modern solution that serves the short attention span of the mobile-savvy traveler by making travel content instantly bookable.

"We designed SIX Travel to enable people to book the world's most stylish hotels during their moments of discovery – directly from Instagram Stories with a simple swipe up, or from our award-winning iOS App," said Khalid Meniri, Co-founder and CEO of SIX Travel. "Our platform aims to harness the power of that social medium to revolutionize the travel landscape, changing the way hotels, creatives, and consumers interact in a bold new way."

The travel industry is facing an age of overwhelming social discovery with 68% of the 83.1 million millennials now turning to Instagram to discover and book their travel online*. The new SIX Travel app aims to simplify travelers' decision-making process when booking stays for upcoming travel – and with a guarantee of the best available rates. With the platform, travelers are able to swipe up on Instagram stories (or click through the link in bio) to instantly book one of the 2,000+ hotels hand-selected to be featured on the app, or save for later. Moreover, SIX Travel is the first platform that enables social content creators to monetize their travel content, while allowing partners to track their performance and demonstrate value.

As an essential modern tool for hotel partners, SIX Travel provides hotels with key insights and precise metrics to engage with relevant consumers and drive direct bookings, while significantly reducing transaction fees. The (SaaS) platform processes data signals in real-time to help hotels evaluate content creators, track their performance and measure true ROI from their campaigns – leveraging analytics and personalization algorithms to boost conversion and maximize reach, ultimately helping hotels connect in a meaningful way with the right audiences.

Co-founded by Khalid Meniri and Ilyas Djeddou, SIX Travel aims to revolutionize the way people everywhere approach global travel and exploration. Both avid travelers, Meniri (CEO) and Djeddou (CTO) have merged their collective experience building native apps and technology platforms for publishers and global retailers like Harper's Bazaar, Vogue, Moda Operandi, Yoox and L'Oréal among others. With the platform's continued expansion and app launch, Meniri and Djeddou are leveraging the trends in social discovery to give hotels, content creators and travelers a new way to connect.

Those interested in trying the SIX Travel app out can download it on the App Store or at sixtravel.com and to learn more about the company itself and join in on the conversation, follow SIX Travel on Instagram.

SOURCE SIX Travel
Edited by V. Haviland

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