Dubai-based property portal JustProperty.com has launched two new bi-lingual portal in Bahrain and Jordan it says will deliver a more "user-friendly and technologically advanced search experience".
JustProperty, a member of the JRD Group, describes itself as a 'forerunner among Middle East real estate portals.
The business claims it has achieved an impressive growth trajectory over the last six months, having made its debut in Qatar and Saudi Arabia.
CEO and Founding Partner of JRD Group Alex Nicholas says the group’s accelerated expansion plan this year remains on-track as the portal aims to increase its presence in key growth markets in the region.
“The objective of our entry into Bahrain and Jordan is two-fold," Nicholas says.
"We are committed to offering advanced and contemporary property search tools to property seekers, sellers and investors in these countries; ultimately with the long-term view of contributing to the growth and evolution of local property markets”
He says countries in the region offer compelling growth prospects and lack a distinct leader in terms of the online property search market.
They therefore make attractive locations to launch a portal.
"Both the new portals have received an excellent response since going live," he says.
"We’ve received an overwhelming response from the community and we’re looking forward to building on this momentum over the course of this year.”
Nicholas adds the company the new portals will bring business closer to its end-users, agencies and developers in Bahrain and Jordan.
"Our local presence is key to keeping us in tune with user needs so that we can continuously innovate new ways for people to effectively find that perfect home or office,” he says.
The JRD Group aims to launch several more property portals across the MENA region, leveraging its pioneering and technologically advanced offering to new markets.
“Our track record in the Middle East provides a compelling proposition for property seekers and professionals. We’re looking forward to setting the bar for property search in the region,” Nicholas says.
He says JustProperty is a technology leader making it a backbone across all the Group’s portals.
"Technology is a defining factor when it comes to user experience," he maintains
“Prospective tenants and investors uniformly find our property listings authentic and rich-in-detail.
"That’s because we encourage and ensure that real estate professionals who use our proprietary software PropSpace only publish listings that meet our rigorous quality standards.”