Sohu Focus may have previously been only an Internet service provider, but it's not a long-term apartment rental provider.
The move is part of its efforts to emerge as a one-stop platform for all housing-related services.
"This year is very important for long-term rentals," said Fan Gongchen, general manager of Sohu Focus. "That's why we launched our own long-term rental brand."
According to Fan, presence across new homes, pre-owned homes and rental segments is key to be a user-friendly service provider.
"We receive about 2,000 enquiries a day about new homes and 500 calls about pre-owned homes. The market demand is growing," Fan said.
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