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Singapore’s 99.co acquires UrbanIndo and re-brands it under its name

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99.co has not only rebranded, the company also plans to expand its services in Indonesia and Singapore.

Indonesia-based property portal UrbanIndo will be rebranded into 99.co, following the acquisition by the Singapore-based proptech company in February 2018.

The rebranding process will be implemented in stages and will take effect immediately. The UrbanIndo website will be the first to experience the changes; in addition to being housed under the 99.co/id domain, the site will also incorporate 99.co’s brand identities such as its blue color scheme and map-based search function.

99.co explained that the consolidation and re-branding process took approximately six months for the groundwork to be completed and that it involved the company’s product teams, UI/UX designers, and marketers.

Read more here.

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