Premium co-working operator Naked Hub, which was born out of China-based luxury resort company Naked Group, has transformed the way more than 10,000 people work in Asia, and now the Shanghai-based star-tup is making it possible for any landlord to join the flexible office revolution.
As the next step in this battle against boring workplaces, Naked Hub has struck a deal with Ascendas-Singbridge to bring its new Community-As-A-Service platform to the Singaporean developer’s newly-renovated office property in downtown Shanghai, Ascendas Innovation Place, when it opens later this year.
The combination of a tailored and custom-branded version of naked’s community app, cloud-based property management software and community management services, will turn the entire 14-storey, 25,000 square metre office tower into a networked, social workspace.
“This changes everything,” said Grant Horsfield, founder of naked Hub’s parent company Naked Group. “By offering Community-As-A-Service, Naked Hub is now powering the revolution in real estate from traditional to flexible, a revolution that affects trillions of dollar-worth of properties.”
Community-As-A-Service features a proprietary mobile app that integrates business and social tools – making it easier for members to solve business needs like finding suppliers, partners and service providers, as well as reserve shared spaces such as meeting and event rooms.
Already in use by Naked’s more than 10,000 “hubbers,” the company reports that on the business side, more than 57 percent of requests for business assistance posted on the app have resulted in successful solutions for its usersre than just a physical space. We want to facilitate connections and build a vibrant, innovative and inspiring community for our tenants.”
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