The company, which also enables homeowners to conduct the entire houseselling process online, has this week launched a fundraising campaign on the UK-based Crowdcube platform.
Established by David Madden in mid-2016, the start-up said it intends to use the funds to develop a mobile app and on marketing efforts to promote the business and drive more homebuyers to the company’s website.
“We need to educate the public that they do not need to spend so much money on estate agency fees when selling a property,” Mr Madden told The Irish Times.
Mr Madden said his aim is to disrupt the estate agency market in Ireland, just as other so-called ‘hybrid estate agents’ like Purple Bricks and eMoov have done in the UK. Such companies typically charge considerably less than traditional estate agents and also provide the ability to do functions such as accepting or rejecting bids online.
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