Regional News

iOi winnter BoxBrownie has industry disrupting tech

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Innovation, Opportunity & Investment Summit 2018 (iOi) Pitch Battle winner,, has announced new technology set for real estate industry disruption. This "Virtual Renovation" will change how real estate professionals sell property that's either outdated or unfinished.

“We were receiving a lot of feedback from frustrated agents who were having trouble selling properties because buyers were turned off by things like ugly wallpaper or outdated carpet,” says Melvyn Myers, co-founder of “They wanted an easy way to show their buyers what a property could look like if it was renovated.”

Which is exactly what delivered on. Now, an agent can easily log on to, upload a photo and select from a range of edits, and the photo is digitally remodeled to show what a space would look like if renovated.

“I used their Virtual Renovation product in order to give buyers a vision of what a kitchen or a bath could look like; instead of the usual ‘Change This,’ or ‘Add This,’ now, I just have to say ‘See This,’ and buyers get the idea instantly,” says Linda Michonski, an agent with Douglas Elliman Real Estate. “It’s easy, quick and gives me the results I want.”

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