Booking.com has announced it has reached 5 million non-hotel listings. This achievement is higher than rival AirBnB.
Booking Holdings, which changed its name from Priceline Group Inc., said the number of apartments and vacation homes on Booking.com has grown 27 percent to 5 million in the last year. Airbnb, founded in 2008, said it has about 4.85 million, including an estimated 200,000 hotel rooms. Booking had previously only disclosed the number of non-hotel “properties” on its platform, which could have included multiple listings.
Older online travel companies like Booking and Expedia Group Inc. have long been in the business of helping people book accommodations other than hotels, but mostly in the form of vacation rentals. Airbnb burst onto the scene a decade ago and persuaded millions of people around the world to open up their homes to strangers. That gave them a market foothold in major travel cities like Rome and New York. In the last few years, Booking and Expedia have stepped up their efforts to compete with Airbnb as short-term home and apartment rentals became the fastest-growing part of the industry.
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