iProperty Sg Partners With Ascendant Assets

iProperty.com Singapore, a brand under The iProperty Group, owner of Asia’s No. 1 network of property portal sites has partnered Ascendant Assets Pte Ltd as one of the exclusive content providers for the year 2013.

“As Singapore’s property market matures and consumers get savvier, we believe that it is no longer enough to just provide property listings; more needs to be done for the discerning public. We have noticed that consumers are starting to use online portals like ours to do their research. Naturally they want to be sure that they are getting the best possible deal as properties are one of the largest purchases anyone can make. Hence, we have decided to partner Ascendant Assets Pte Ltd as one the exclusive content providers for the coming year so that we can provide more value added services to property consumers.“ said Sean Tan, General Manager of iProperty.com Singapore.

For 2013, iProperty.com Singapore and Ascendant Assets Pte Ltd will be rolling out numerous initiatives that are mainly targeted at helping consumers better understand the Singapore property market as well as to make better buying decisions. One of the key initiatives is to provide iProperty.com Singapore regular property related write-ups and commentaries. Apart from that, iProperty.com Singapore will also be working with Ascendant Assets Pte Ltd to roll out a property consumer profiling tool as well as property investment reports. In addition, Ascendant Assets Pte Ltd and iProperty.com Singapore will be jointly developing a property course for consumers under the iProperty.com’s recently launched consumer loyalty programme branded as iBonus. These initiatives will be rolled out from March 2013 onwards.

“iProperty.com Singapore is one of the top property portals in Singapore and in the region, hence it is definitely an honour to work with them on these new initiatives. For Ascendant Assets Pte Ltd, it is also a form of recognition that we are adding genuine value to consumers who want to know more about the Singapore property market.” said Getty Goh, Director of Ascendant Assets Pte Ltd.

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