The social-buying website for NRIs living in the U.S., DesiSauda.com, has partnered up with the group buying portal for real estate, Groffr.com, for India’s real estate market.
DesiSauda.com is used South Asians and NRIs in US, for great restaurant deals, grocery stores, jewelry, beauty parlors and travel, and it has now added India’s Real Estate related offers through its alliance with Groffr.com.
Accoding to DesiSauda, this partnership will demonstrate how social buying can also be used for high value and involved purchases like Real Estate. Groffr with its presence in almost all major cities in India and with its rich group buying experience in Real Estate is well geared to leverage it.
For NRIs investment in India’s Real Estate has always been an attractive proposal however, the recent Rupee fall episode has further triggered the interest among the NRIs, making it the ideal time for Groffr and DesiSauda.com to join forces.
Mr. Seshu Madabushi, Founder, DesiSauda.com said “With this alliance we are now in a position to address the huge and unattended demand of our NRIs customer base for investment in realty sector, back home in India. It has opened altogether a new avenue of investment for the NRIs. This partnership is inline with our vision of creating a unified social buying platform for NRIs looking for deals be it for restaurants or realty sector.”
According to Mr. Sandeep Reddy, Co-founder of Groffr.com, “After having strong foothold in domestic market, the highly potential NRI segment was on our radar for quite some time, with this tie up we now have the direct access to the NRI market in U.S. and I am sure our group discount offers on some of best properties in India will certainly be hard to resist the temptations for NRIs besides trust factor, professional service and complete transparency in the deal.”
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