Onthehouse Holdings Limited has announced continuing strong traffic growth to the Onthehouse Consumer Online Division*, as it surpassed 1 million unique visitors in the month of February.
Traffic growth for the Consumer Online Division has been strong for the first two months of 2012, representing a 39% increase on traffic levels in December 2011. Whilst February is usually a slow month for traffic due to it being a shorter month, the Onthehouse Consumer Online Division continued to strengthen, with February traffic at over 1,000,000 unique visitors^, an 8% increase since January 2012.
For this same period, most other real estate industry sites show reduced monthly unique browsers when compared to their respective traffic in January#.
The unique browsers for the Consumer Online Division^ in February 2012 represent approximately an 850% increase from February last year. With detail on over 12 million Australian addresses, onthehouse.com.au continues to provide consumers and property professionals with powerful property information and tools, and in most instances for free.
Consumer Online is a platform of publicly available real estate websites underpinned by the Onthehouse.com.au website, that provide free access to an extensive database of real estate content and property values on most properties in Australia, including traditional real estate online classified listings.
*Consumer Online Division excluding agent sites
^ Traffic source: Google Analytics.
# Source: Nielsen’s Market Intelligence.