Nobody likes stale listings, but unfortunately they’re all too abundant online. Trulia’s analysis of over 430,000 listings found that providers who syndicate data from outside the MLS have some of the highest error rates of all sources, with over 21% of the data containing price or status errors.
Trulia claims to be committed to improving the accuracy of property information across the web. The company uses tight ‘staleness’ filters to make sure it does not display listings from aggregators that are expired or sold. In some cases these proactive filters remove a few active listings from its site along with the stale ones, but they have recently released several improvements to My Listings that promise to alleviate that problem.
1. New Notifications
Agents will now receive notifications if any of their listings meet the ‘staleness’ criteria and are in danger of being removed from Trulia.
2. Listing Expiration Dates
Listings classified as stale will now show an expiration date indicating when they will be removed from Trulia if no action is taken.
3. Refresh Capability
Agents can now ‘Refresh’ listings that carry an expiration date to ensure that those listings remain live on Trulia.
Coming soon Trulia will also begin alerting agents via email if one of their listings is about to expire.
Visit My Listings now to check your listings, refresh any of in danger of expiration, and do your part to help improve the accuracy of property information on the web by reviewing your listing data and updating any information that is inaccurate or incomplete. Trulia states that, better data online is a community effort, and if Trulia works with its customers together, they can make great strides to keep listing data on Trulia and elsewhere fresh and flawless.