With its launch in 2010, Jewish Living’s goal was to fill the gap in the real estate market with a portal catering to the Jewish lifestyle.
JewishLiving.com.au is the first and only online real estate or flatmate portal in the world which focuses on the needs of the Jewish communities and customers around the globe, bringing together flatmates from all walks of life who share common values and beliefs.
Having lived and worked in many countries himself the founder of Jewish Living, Oschrie Massatschi, has personally experienced how difficult it can be to find sources/information about Jewish flatmates and accommodations in Jewish communities.
“There is an apparent desire for Jews to live amongst their like, e.g. Bondi, Caulfield, Double Bay, etc. and the phenomenon can be observed worldwide.”
“We help bring together flatmates that share common values and beliefs from local Jewish communities as well as families, professionals and students from overseas.” Said Massatschi.
According to Massatschhi, the company connects like minded Jewish individuals with the aim of bonding and engaging them. Living together in shared accommodations provides opportunities to meet, create relationships and exchange cultural and social experiences, forming the basis of a strong Jewish continuity.
The need for a site like this has been confirmed as Jewish Living was listed #1 on Google Australia within the first week of launch for search phrases like “Jewish Flatmates”, “Jewish Real Estate”, “Jewish Accommodation”, etc.
The company offers visitors the opportunity to advertise and search for properties for sale, rent, share as well as flatmates free of charge, they also offer a directory, forum and blog with information on a wide spectrum of valuable facts and benefits, like Visa info, Jewish events, Jewish education, simchas, dating, which properties have a Shabbat lift or kosher kitchen, are located inside the eruv, close to a synagogue, kosher butcher or near a Jewish school.
The site’s primary language is English but with the click of a button it can be translated into one of dozens of other languages, including Hebrew.
With no other website in the world like Jewish Living, the company has definitely carved itself a niche in the real estate market.
Jewish Living is currently only in Australia, but the company plans to expand into additional countries in the near future, with Israel and U.S. sites launching in the early part of 2012.