Following on from zoopla.co.uk’s launch of its most expensive marketing campaign to date, rightmove.co.uk has announced it will be continuing its “Britain Moves with Rightmove” TV campaign throughout September.
rightmove.co.uk first launched this TV campaign in April, and the top UK property portal says the campaign will now include two new adverts showcasing features such as its “Draw-a-Search” tool and mobile products.
“We have always invested in television advertising in order to drive buyers, sellers, renters and landlords to our member agents,” says rightmove.co.uk director Miles Shipside. “Our ‘Britain Moves at Rightmove’ campaign has already contributed to record traffic levels on rightmove.co.uk this year, and we are confident that this latest round of advertising will further raise the profile of Rightmove agents during the key autumn market.”
The campaign will launch on September 7th, and run during high profile slots including Champions League Football, Big Brother and the new series of Downton Abbey.