US rental property search engine rentbits.com has just tweaked its advertising model, allowing users to list rental properties for free on Google Base, oodle.com, vast.com and hotpads.com.
rentbits.com is also offering two paid packages for advertisers: a US$69.95 per month “gold” package to post listings to over 40 rental websites, and a $129.95 per month “platinum” package to post to over 100 websites. Both packages include free email and phone tracking.
rentbits.com includes rentals.com, homes.com, rentalhomesplus.com and rentalhouses.com as examples of the websites that will pick up these listings.
On top of those options, properties can be listed via rentbits.com’s partner websites, and advertisers can also choose to post a feed file or have rentbits.com crawl their website for listings.
rentbits.com has also launched its first whitepaper: Maximizing the Effectiveness of Marketing in the Single and Multifamily Rental Industry. The whitepaper covers a range of information on the rental housing market including what type of housing renters are looking for, which marketing sources renters are using, and how rental search varies across demographics.