Irish property portal daft.ie has announced its expansion into Northern Ireland with the launch of daft.com.
With the same format as daft.ie, daft.com lists houses for sale and rent, as well as share properties, on a subscription basis.
Heading the launch of daft.com is Mark Pollock, who recently completed a 1,000 kilometre race to the South Pole. Pollock’s blog describes him as an “adventure athlete, motivational speaker and author” and explains that he has been blind since 1998. Pollock discussed his latest venture in daft.ie’s press release:
“After returning from the South Pole I needed a new challenge. daft.com is a property business investing in the Northern Ireland market at a time when others are hesitating. With challenging economic times upon us, keeping costs to a minimum is important for all businesses, especially those in the property sector and daft.com offers a great online solution to agents and individuals who want to market their properties. I’m very confident of Daft’s success in this market.”
daft.com currently employs six people, but daft.ie says it expects the new website to double in size over the next two years. According to daft.ie, daft.com currently lists over 20 percent of properties currently available for sale or rent in Northern Ireland.
daft.ie, which was recently ranked number one in Deloitte and Touche’s 2009 Technology Fast 50 Awards, says it sees 1.2 million unique visitors per month.