is one of the leading German subscription based property portals and was established in 1996. It currently employs over 200 people and lists property in Germany and a number of other European countries.

Ownership | Market Position | Key Measurements | Market Coverage | Advertising Model | Financials | Site Sections | Technology | Key Management | History | Recent Press | Information Sources

Ownership is owned by Immowelt AG, a company founded by entrepreneurs Carsten Schlabritz and Jürgen Roth in 1991.

Market Position says it is in second place in the German market behind market leader

Key Measurements
(May 2011)

  • Approximately 2.4 million unique visitors per month (Nielsen NetRatings May 2011)
  • 960,000 listings (August 2010)
  • Over 1.2 million offers per month

Market Coverage

Germany, Austria, Switzerland, Italy, Spain, and France.

Advertising Model is a subscription based website offering a range of packages to agents and private sellers.



Site Sections

The key sections of the website are:

  • Real estate search
  • Real estate offer
  • Real estate wanted
  • Real estate information


To be completed.

Key Management

The key management are:

  • Carsten Schlabritz, chief executive officer, Immowelt AG
  • Jürgen Roth, chief technology officer, Immowelt AG
  • Ulrich Gros, chief financial officer, Immowelt AG


Immowelt AG was founded in 1991 by German entrepreneurs Carsten Schlabritz and Jürgen Roth as Data Concept GmbH. was launched in 1996.

In 2005, Immowelt AG founded holiday property portal In 2007, the company took over, an information portal covering house construction and renovation, and started, an information portal for students about flat sharing and student life.

Recent Press

Press releases are available from

Information Sources

Site Review

Leave a Comment